PISCES E-conference

An introduction to: Non-charity solar businesses empower rural poor

Hi Yotam,

Thank you ever so much for the inspiring presentation. From your paper it
appears there have been several barriers to implementation of solar energy,
initially the high capital cost has proved a major barrier though your paper
indicates that cost of PV panels is decreasing rapidly and PV in very recent
years has been established as an energy enterprise in several
developing countries.

The example you give of Selco Solar highlights that local presence has been
key to the success of marketing solar products as well as helping customers
access micro loans. I was wondering how easy is it for people to access
these loans? Is it accessible to the poorest of the poor?

Also I was wondering whether you know how organisations like Selco went
about structuring and mapping their market? have their been any marketing
strategies used to help aid the infiltration of solar energy products
into the market in these areas?

Best wishes


On Tue, Mar 22, 2011 at 1:42 PM, <hedon@hedon.info> wrote:

> For your convenience, below are the relevant links.
> Non-charity solar businesses empower rural villages (video presentation)
> part 1: http://www.youtube.com/watch?v=JQLXQ3rz-OA
> part 2: http://www.youtube.com/watch?v=MRXE4UcZJco
> Solar businesses embrace less-developed regions (pdf report)
> http://www.hedon.info/dl813
> or
> http://www.bennu-solar.com/images/stories/reports/solar%20businesses%20embrace%20less-developed%20regions%20-%20sun%20and%20wind%20energy%20magazine%20-%20yotam%20ariel.pdf
> Best,
> Yotam
> --
> HEDON PISCES E-conference - PISCES Market Mapping E-confernce
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