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Back to SIGs | MarketingSIG Forum

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Newly created forum to discuss and establish best practices for selling to the bottom of the pyramid; the largest, but poorest socio-economic group.

For step-by-step instructions on how to participate in the forums, visit our help pages.

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This page is under construction. Please feel free to contribute.

Aims

Activities

Learn more about the main topics covered by MarketingSIG:

Background


Glossary

See the MarketingSIG glossary here (under development, contributions welcomed!)

Members


Groups | SIGs | RIGs | Networks | EConferences

  • A practitioner's journal on household energy, stoves and poverty reduction.



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